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		<title>Long Tail of Content &#8211; Episode 15</title>
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		<pubDate>Wed, 20 May 2009 14:30:39 +0000</pubDate>
		<dc:creator>Andy Brudtkuhl</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[content distribution]]></category>
		<category><![CDATA[content outposts]]></category>
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			<content:encoded><![CDATA[<p></p><p>In our 15th episode of Managing The Edge we talk about our brand new <a href="http://ManagingTheEdge.com/academy" title="Internet Business Acadmey">Internet Business Academy</a> launch. We are launching a bunch of interactive, multimedia courses for businesses and entrepreneurs to learn how to do all the amazing stuff on the web that we talk about in the podcast to become more findable and engaging online. Our first course is <a href="http://ManagingTheEdge.com/twitterforbusiness">Twitter For Business</a>.</p>
<p>We also talk about developing basic content outposts and content cycles. Doug talks about how he was able to multipurpose one piece of content into several outposts creating many different streams of traffic. Andy discusses how content distribution can be automated and how we do it for this podcast.</p>
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		<itunes:subtitle>In our 15th episode of Managing The Edge we discuss content outposts, content distribution, and the basics of a content strategy.</itunes:subtitle>
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