Managing The Edge » content outposts http://managingtheedge.com Internet Business Podcast - Small Biz Tech & Online Marketing Tue, 27 Sep 2011 21:34:41 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 2009 abrudtkuhl@gmail.com (Andy Brudtkuhl and Doug Mitchell) abrudtkuhl@gmail.com (Andy Brudtkuhl and Doug Mitchell) Internet Business 1440 http://managingtheedge.s3.amazonaws.com/Images/ManagingTheEdge144x144.png Managing The Edge http://managingtheedge.com 144 144 http://feeds.feedburner.com/ManagingTheEdge Web Strategies to Become More Findable and Engaging on the Web internet business, web strategy, findability, internet marketing Andy Brudtkuhl and Doug Mitchell Andy Brudtkuhl and Doug Mitchell abrudtkuhl@gmail.com no no Long Tail of Content – Episode 15 http://managingtheedge.com/episodes/long-tail-of-content-episode-15 http://managingtheedge.com/episodes/long-tail-of-content-episode-15#comments Wed, 20 May 2009 14:30:39 +0000 Andy Brudtkuhl http://managingtheedge.com/?p=194

In our 15th episode of Managing The Edge we talk about our brand new Internet Business Academy launch. We are launching a bunch of interactive, multimedia courses for businesses and entrepreneurs to learn how to do all the amazing stuff on the web that we talk about in the podcast to become more findable and engaging online. Our first course is Twitter For Business.

We also talk about developing basic content outposts and content cycles. Doug talks about how he was able to multipurpose one piece of content into several outposts creating many different streams of traffic. Andy discusses how content distribution can be automated and how we do it for this podcast.

Video

]]> http://managingtheedge.com/episodes/long-tail-of-content-episode-15/feed 5 0:36:16 In our 15th episode of Managing The Edge we discuss content outposts, content distribution, and the basics of a content strategy. In our 15th episode of Managing The Edge we discuss content outposts, content distribution, and the basics of a content strategy. Episodes Andy Brudtkuhl and Doug Mitchell no no You Need a Content Strategy – Episode 007 http://managingtheedge.com/episodes/you-need-a-content-strategy-episode-007 http://managingtheedge.com/episodes/you-need-a-content-strategy-episode-007#comments Mon, 23 Feb 2009 17:12:21 +0000 Andy Brudtkuhl http://managingtheedge.com/?p=46

In our 7th episode of Managing The Edge we talk about why your business needs a content strategy.

  • What’s a content strategy?
  • How you can produce quality content
  • Content Distribution and Syndication
  • Content Repurposing / Multipurposing

And for this week’s “Don’t Do That” segment we discuss why you shouldn’t publish exact copies of the same blog post or article on multiple websites because Google frowns on it.

Show Links

Thanks to everyone that tuned in to the live show and specifically Rich Drake and Kenny Younger for chiming in with questions.

Here’s our recorded live broadcast…

Watch Video

And here’s the audio version of the podcast! Enjoy!

]]> http://managingtheedge.com/episodes/you-need-a-content-strategy-episode-007/feed 4 0:44:38 In the 7th episode of our internet business podcast we discuss why your business needs a content strategy and how to create engaging content that gets seen. In the 7th episode of our internet business podcast we discuss why your business needs a content strategy and how to create engaging content that gets seen. Episodes Andy Brudtkuhl and Doug Mitchell no no