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	<title>Managing The Edge &#187; sxsw</title>
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	<managingEditor>abrudtkuhl@gmail.com (Andy Brudtkuhl and Doug Mitchell)</managingEditor>
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	<itunes:summary>Web Strategies to Become More Findable and Engaging on the Web</itunes:summary>
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		<title>We&#8217;re Back &#8211; Episode 008</title>
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		<pubDate>Mon, 23 Mar 2009 16:52:08 +0000</pubDate>
		<dc:creator>Andy Brudtkuhl</dc:creator>
				<category><![CDATA[Episodes]]></category>
		<category><![CDATA[entrefest]]></category>
		<category><![CDATA[freemium]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[spam]]></category>
		<category><![CDATA[sxsw]]></category>

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		<description><![CDATA[We&#8217;re back after a couple week hiatus! Doug and I have been traveling for conferences and are sorry we didn&#8217;t get a chance to pump out some content before we left.. But we were able to crank out a killer show for our 8th episode. We discuss what we learned from our conferences (SXSW and [...]]]></description>
			<content:encoded><![CDATA[<p></p><p>We&#8217;re back after a couple week hiatus! Doug and I have been traveling for conferences and are sorry we didn&#8217;t get a chance to pump out some content before we left.. But we were able to crank out a killer show for our 8th episode.</p>
<p>We discuss what we learned from our conferences (<a href="http://search.twitter.com/search?q=sxsw" target="_blank">SXSW </a>and <a href="http://search.twitter.com/search?q=%23entrefest" target="_blank">EnterFest</a>)</p>
<p>We talked about using a Freemium model for your business and how you can use your website as a tool for this model. We also covered walking the fine line between marketing and spam &#8211; is your marketing message really spam? If so you need to tweak before you alienate your community.</p>
<p>In this episode&#8217;s &#8220;Don&#8217;t Do That&#8221; segment we talk about the Goldilocks philosophy when developing a new website&#8230; Don&#8217;t take the &#8220;free&#8221; site and don&#8217;t pay too much.</p>
<p>Special Thanks to <a href="http://twitter.com/tjmapes" target="_blank">TJ Mapes</a>, <a href="http://twitter.com/justbrady" target="_blank">Justin Brady</a>, and <a href="http://twitter.com/smartypig" target="_blank">SmartyPig</a> for tuning in to the live broadcast.</p>
<p>We <a href="http://ManagingTheEdge.com/live">broadcast live</a> every Friday at 9:30ish AM where we take questions and comments from our viewers! Also, be sure to <a href="http://ManagingTheEdge.com/itunes">subscribe to the podcast in iTunes</a>! </p>
<p><strong>Video</strong><br />
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